Parada Italia is a new identity project created for the restaurant known for its 100% artisanal cuisine, crafted with passion, creativity, and care. The logo reflects the restaurant’s sophisticated character, balancing modern elegance with a warm, inviting spirit. I selected two distinctive, complementary typefaces to create a memorable typographic contrast. Beneath the name, a subtle accent nods to the shape of the Italian Peninsula — a refined graphic detail that adds cultural depth and symbolic meaning. Two logo variations were developed to ensure versatility across both digital and print applications.
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BRAND IDENTITY · PACKAGING · REBRANDING
Parada Italia
Parada Italia is a new identity project created for the restaurant known for its 100% artisanal cuisine, crafted with passion, creativity, and care. The logo reflects the restaurant’s sophisticated character, balancing modern elegance with a warm, inviting spirit. I selected two distinctive, complementary typefaces to create a memorable typographic contrast. Beneath the name, a subtle accent nods to the shape of the Italian Peninsula — a refined graphic detail that adds cultural depth and symbolic meaning. Two logo variations were developed to ensure versatility across both digital and print applications.